Consider Tapdance Digital an extension to your marketing team

We are your team, outside your organization, that’s super charged and extremely passionate about achieving your business objectives.

Tapdance Digital is your trusted advisor who works consistently towards achieving your individual success (Chief Marketing Officer) and your larger marketing team’s success. And in doing so, we strive for our client’s organizational success.

An end-to-end Solution

Tapdance Digital will see your brand’s digital marketing all the way from strategy through to execution, from powering up your presence across Social Media platforms, to lead incubation on Quora and Reddit, to always on Influencer Marketing programs and efficiently running your Affiliate Marketing Programs (AMPs).

We work at creating and capturing value for your brand, yourself and your organisation.

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Services

Digital Marketing Strategy
  • We start by defining the role of digital in your marketing plan.
  • Charter an approach where digital marketing is set up to achieve business outcomes.
Social Media Marketing
  • Through social media listening and analysis, we understand what customers are saying about your brand, your competitors and the category.
  • We pick up real conversations, customer expectations and observe competitor activity.
  • Analysis of this brand relevant social chatter, informs and guides our strategic inputs.
Influencer Marketing
  • We encourage an 'Always on' approach to Influencer Marketing.
  • Driving high performance at lower costs is imperative for this.
  • Our Influencer Marketplace allows for brands to interact freely with influencers and benefit by incentivizing performance driven outcomes.
Content Marketing
  • Landing the right content is important for striking the right conversations online.
  • Understanding the context of existing customer pain points becomes a stimulus to develop the right content.
  • Content that is in the moment and is contextually relevant has a higher chance of garnering response.
Paid Media
  • We don’t plan Paid media investments in isolation.
  • Paid media strategy is calibrated keeping in mind your organization’s affiliate marketing activities, influencer marketing and the brand’s organic traction across digital platforms.
  • We are skilled at LinkedIn marketing, Facebook and Instagram, Youtube and can run your search engine marketing campaigns.
Affiliate Marketing
  • From identifying the right affiliate marketing partners to nurturing mutually beneficial relationships, Tapdance Digital can design and power your entire affiliate marketing program.
  • We see affiliate marketing through the dual lenses of both reach and conversion.
  • Our team of experts believe that well run affiliate marketing programs can go on to become sustainable competitive advantages.

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